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School Travel Ambassador Scheme

School Travel Ambassador Scheme

Does your school have a problem with large numbers of pupils being dropped off by car at the beginning and end of the school day?

Do you want to try and improve road safety around your school and on journeys to and from school?

Would you like to improve activity levels of pupils by encouraging them to walk, scoot or cycle to school?

Are you concerned about congestion, pollution or air quality around your school and community?

If the answer to any of these questions is ‘YES’, why not consider introducing a ‘School Travel Ambassador’ scheme in your school? The scheme can be run by enthusiastic pupils (ideally Year 5 or 6) who may be part of an existing group such as your School Council or Eco Group. Or you might want to recruit new representatives for this role – you can decide what would work best for your school. All activities can be used as evidence towards ‘Modeshift STARS’ accreditation and form part of your school travel plan.

STA Overview for staff

School Travel Ambassador Action Plan

STA pupil pack


The greater the number of cars outside your school, the more of a road safety risk there will be for pupils, parents and staff walking, cycling and scooting to and from school. High levels of congestion cause increased pollution, having a negative effect on air quality around schools. Illegal or inconsiderate parking can also cause inconvenience to local residents and undermines the school's efforts to be a good neighbour.

If you have an issue with inappropriate parking outside your school gates at the beginning and end of the school day, and want to reduce the number of children coming to school by car, Leeds City Council have put together a collection of ideas that could be used to try to reduce the problem. These activities all contribute towards your School Travel Plan and you will be building evidence which can be used to gain accreditation for the ‘Modeshift STARS’ scheme.

To access the resource please CLICK HERE